Sirens&Kings
A DJ performing at Electric Brew, a Sirens & Kings event, with stage speakers, haze and a Bronx mural backdrop at dusk.

Sounds & Sirens  ×  The Fox & King

Sirens & Kings

Two Bronx-based brands with a shared love for music, culture, and community — coming together to support local artists, events, and the neighborhoods that shaped us.

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Music Culture Community Bronx / NYC
Sounds & Sirens The Fox & King

Two Bronx brands, one shared mission

Mike Nickerson of Sounds & Sirens being interviewed in front of a 'Sirens & Kings Present: Bronx Summer Jam' backdrop, alongside Fernando Michael of The Fox & King.
Sirens & Kings at Bronx Summer Jam.

Who we are

Same Bronx roots, same energy

Sounds & Sirens and The Fox & King come from the same Bronx music scene and the same community energy that shaped us. Fernando and Mike share a deep love for local music, local artists, and creating spaces where people connect.

Together, Sirens & Kings brings both brands into one collaborative platform — building events and experiences that give back to the Bronx and beyond.

Read our story

What we're about

Music, culture, community

One collaborative brand, built to support artists, events, and the communities that made us — with a proud NYC spirit in everything we create.

Music & culture

Rooted in the Bronx music scene — the artists, sounds, and creative energy that shaped both brands.

Community & giving back

Building events and platforms that support local artists and give back to the communities that gave us so much.

Bronx & NYC energy

A proud NYC spirit in everything we make — bold, local, and built to bring people together.

In the ecosystem

Bronx Summer Jam & Electric Brew

Two projects in the Sirens & Kings world — one built for community, one built for discovery, both rooted in Bronx music and culture.

A drum kit on stage beneath a banner reading 'Bronx Summer Jam — A Boogie Down Summer Music Fest.' Community · Festival

Bronx Summer Jam

A free, all-ages celebration of Bronx music and culture — our community and give-back side, bringing local artists, vendors, and neighbors together.

Explore Bronx Summer Jam
A DJ performing at Electric Brew, a day-into-night Sirens & Kings event, framed by speakers and a colorful Bronx mural. Nightlife · Discovery

Electric Brew

A curated day-into-night experience for music discovery and nightlife — spotlighting emerging talent across house, EDM, soca, perreo, and global club sounds.

Electric Brew on Instagram

Get involved

Built with the Bronx, for the Bronx

Artists, vendors, sponsors, venues, and community partners — if you want to support Bronx music and culture with us, we'd love to connect.

Get in touch About the partnership